Viz Media announced that the first episode of Blue Dragon will be available for free via the XBox Live Marketplace and the iTunes store. The free offering marks the availability of the first 13 episodes of Blue Dragon on both services.

Currently, additional Blue Dragon episodes cost 160 MS Points on the XBox Live Marketplace, and $1.99 on the iTunes store. The iTunes store will offer the free Blue Dragon episode until March 10, while the XBox Live Marketplace will offer the free episode until March 2.