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SPJA Ends Business With BAM! Marketing
Chase Wang, founder of BAM! Marketing, Publicity & Promotions confirmed that the Society for the Promotion of Japanese Animation (SPJA) will no longer use the company's services. SPJA contracted with BAM! for the past six years, during which the company rose to become the public face of Anime Expo to industry and press alike. In addition to public relations, BAM! aided in other convention-related tasks, such as guest relations.
In addition to SPJA, BAM! Marketing performed public relations duties for Crunchyroll and Rockin' Android, among other clients.
SPJA is the parent company of the Anime Expo convention.